Bhima Jewellers
Celebrating 100 Years of Trust · Together Purever · Pioneers of Ready-Made Jewellery
Bhima Jewellers (Bhima Gold Private Limited) is one of India's most iconic heritage jewelry brands, marking its historic centenary milestone in 2025–2026. Founded in 1925, the brand revolutionized retail by introducing the 'ready-made' jewelry concept to India and stands as a benchmark of pure trust, transparency, and exquisite South Indian craftsmanship across its massive regional footprint.
Gems, Fine Jewelry & Luxury RetailSignature Strengths
What this brand is known for
Centenary Legacy — Commemorating 100 years of trusted operational purity (1925–2025/2026)
Ready-Made Pioneers — The first jeweler in India to offer pre-crafted, over-the-counter finished ornaments
The Bhima Boy — Featuring the historic cherubic brand mascot symbolizing unflinching ethics and purity
Diverse Mastery — Celebrated globally for heavy traditional South Indian bridal, antique temple, and IGI-certified diamond pieces
Buyer Confidence
Why customers choose this brand
Customer Protection
Policies & Guarantees
Commitments this brand makes to every customer.
Brand Comparison
How this brand compares
Side-by-side comparison with similar brands in the category.
Jewellery Collections
Explore the collections
Handcrafted pieces for every occasion and milestone.
Brand Media
Brand in action
In-store Services
Services offered
Expert services available at their showrooms and service centres.
Financial Options
Savings & jewellery schemes
Flexible plans to help you save and invest in gold jewellery.
- Enables customers to securely invest in systematic monthly steps to purchase jewelry with significant making charge advantages upon maturity.
- Redeemable physically across all operational division outlets.
Material Standards
Purity & Metals
BIS-hallmarked jewellery with certified purity across all product lines.
Gold Purity
Metals Offered
Our Story
About Bhima Jewellers
Established in 1925 by the visionary Shri K. Lakshminarayana Bhattar (fondly known as Bhima Bhattar) in Alappuzha, Kerala, Bhima Jewellers has grown into a legendary global benchmark for gold, diamond, silver, and platinum retail. Over a hundred years of history, the brand transformed regional consumer habits by introducing pre-crafted 'ready-made' ornaments directly over the counter at a time when jewelry was exclusively custom-ordered. Following the founder's passing, the legacy expanded into strategic territorial branches. Bhima Gold Private Limited (headquartered in Bengaluru and initiated by Late Mr. Krishnan Bhat) operates an expansive network of state-of-the-art showrooms across Karnataka, Tamil Nadu, and Andhra Pradesh under the modern leadership of Managing Director Mr. Vishnusharan Bhatt. Renowned for its iconic 'Bhima Boy' symbol of innocence and purity, the brand is celebrated for its dynamic gold savings structures, strict adherence to 100% BIS Hallmarking, certified natural diamonds, and its historic 100-year legacy of generational customer trust.
Founded by Shri K. Lakshminarayana Bhattar in Alappuzha, starting with custom melted silver coin assets.
Pioneered the 'ready-made' over-the-counter gold jewelry concept, radically disrupting Indian retail standards.
Bhima Gold Private Limited sets deep roots in Bengaluru under the late Mr. Krishnan Bhat, opening its iconic Dickenson Road hub.
Appointed actress Pooja Hegde as its first formal brand ambassador and expanded flagship presence into Chennai and Vijayawada.
Actor Ram Charan joins as brand ambassador; Thiruvananthapuram flagship achieves a Guinness World Record for single-day revenue.
Celebrated its historic centenary milestone of 100 years, launching the commemorative film 'Together Purever' and massive customer reward initiatives.
The Team
Leadership
Get in Touch
Contact & Social
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Centenary Jewellery Empires of South India
FAQ
Frequently asked about Bhima Jewellers
Bhima Jewellers was the first in India to introduce the ready-made jewelry concept, enabling customers to walk in and purchase finished jewelry directly from display counters rather than custom-ordering them.
Yes, every diamond ornament offered across Bhima showrooms comes accompanied by premium independent certification parameters from the International Gemological Institute (IGI).
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