
ORRA
The Fine Diamond Jewellery Destination
ORRA is an Indian fine jewellery retailer known for diamond, gold and platinum jewellery, with heritage dating back to 1888 and a retail presence across 40 cities in India.


JewellerySignature Strengths
What this brand is known for
Diamond jewellery with Belgian legacy inspiration
100% Certified Jewellery
BIS Hallmarked Gold Jewellery
PT 950 Platinum Jewellery
Presence across 40 cities in India
5 global design centres
Buyer Confidence
Why customers choose this brand
Customer Protection
Policies & Guarantees
Commitments this brand makes to every customer.
Jewellery Collections
Explore the collections
Handcrafted pieces for every occasion and milestone.













Brand Media
Brand in action



In-store Services
Services offered
Expert services available at their showrooms and service centres.
Financial Options
Savings & jewellery schemes
Flexible plans to help you save and invest in gold jewellery.
- Key purchase benefits include free shipping, lifetime exchange and buyback, and 7-day return on eligible products.
Material Standards
Purity & Metals
BIS-hallmarked jewellery with certified purity across all product lines.
Gold Purity
Metals Offered
Brand Family
Sub-brands & labels
Distinct collections and labels under the same trusted house.
Our Story
About ORRA
ORRA positions itself as the fine diamond jewellery destination, blending Indian tradition with a Belgian diamond legacy. The brand traces its journey to 1888, began as Intergold, and later expanded into jewellery retail in India with its first store at Hughes Road, Mumbai. ORRA highlights design leadership through 5 global design centres and offers certified jewellery spanning diamond, gold, platinum, kundan, polki and coloured stone categories. The brand also promotes customer trust through BIS hallmarked gold, platinum certification, lifetime exchange and buyback, free shipping, and a 7-day return policy on eligible purchases.
ORRA traces its heritage to 1888.
The business began as Intergold, dealing in the finest diamonds.
ORRA opened its first store on Hughes Road, Mumbai.
Expanded into national jewellery retail with a focus on diamond and platinum jewellery.
Established 5 global design centres to support design leadership and product innovation.
Introduced Divaa as ORRA's lab-grown diamond brand.
Get in Touch
Contact & Social
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FAQ
Frequently asked about ORRA
Yes. ORRA states that its jewellery is 100% certified, including BIS hallmarked gold and PT 950 platinum jewellery.
ORRA highlights a 7-day return policy for eligible online purchases, subject to policy terms and conditions.
Yes. ORRA highlights lifetime exchange on eligible jewellery. Terms and conditions apply.
Yes. ORRA states lifetime buyback as one of its purchase assurances on eligible jewellery.
ORRA's store locator states 97 stores in India, while brand copy also references presence across 40 cities.
ORRA states that its first store was opened at Hughes Road in Mumbai.
Yes. ORRA highlights free shipping as part of its online purchase assurances.
ORRA offers diamond, gold, platinum, kundan, polki, and coloured stone jewellery, along with bridal, daily wear and men's jewellery categories.
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