Maybelline New York (India)
Maybe She's Born With It, Maybe It's Maybelline
Global mass-market cosmetics brand (L'Oréal Group) offering eye, face and lip makeup in India, with AI-powered Virtual Try-On and Foundation Shade Finder tools, bestsellers like The Colossal Mascara and Fit Me Foundation, and the Brave Together mental health initiative.
CosmeticsSignature Strengths
What this brand is known for
AI-Powered Virtual Try-On & Foundation Finder
Global Bestsellers (Colossal Mascara, Fit Me, Superstay)
Part of the L'Oréal Group
Brave Together — Mental Health Initiative
Wide Shade Ranges (Foundation, Concealer, Lipstick)
Buyer Confidence
Why customers choose this brand
Customer Protection
Policies & Guarantees
Commitments this brand makes to every customer.
Brand Media
Brand in action
In-store Services
Services offered
Expert services available at their showrooms and service centres.
Our Story
About Maybelline New York (India)
Maybelline New York, part of the L'Oréal Group, is a global mass-market cosmetics brand offering makeup across Eyes (mascara, eyeliner, kajal, eyeshadow, eyebrow), Face (foundation, concealer, powder, highlighter, blush, primer & set, BB cream), and Lips (lipstick, lip gloss, lip balm) in the Indian market. The brand's Virtual Beauty Studio includes an AI-powered Virtual Try-On tool for testing shades and looks, and an AI Foundation Shade Finder that analyzes skin tone to recommend the right foundation match. Bestsellers include The Colossal Waterproof Mascara, Fit Me Foundation (18 shades), Instant Age Rewind Concealer (9 shades), and Superstay Matte Ink Liquid Lipstick (20 shades), alongside newer launches like the Colossal Bubble Waterproof Mascara and Superstay Teddy Tint. Maybelline also runs 'Brave Together,' a mental health support initiative, and offers makeup tutorials and trend content via its Tips & Trends section.
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Contact & Social
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